Info Franchise & Business Concept or IFBC Expo is an annual event held to get information about the world of franchising, business opportunities, distributors, and agency. In this event a variety of franchise brands managed by PT. Baba Rafi Indonesia is introduced to the public, especially to prospective franchisors. It starts from Kebab Turki Baba Rafi, Container Kebab by Baba Rafi, Ngikan, Tambak Udang Vaname, Foresthree, Cakekinian, Drinkinian, and the HS Foundation.
It has turned into a routine schedule for Hendy to participate in this event every year. The efforts that he has made so far in developing its brands are considered to have a excellent influence and inspiration for young entrepreneurs. Therefore, Hendy Setiono becomes the nominee of the best leader in the franchise field.
Along with IFBVC EXPO 2019 at Kartika Expo Center, Hendy Setiono was honoured as the Most Inspiring Franchise Leader in 2019 in an award ceremony that was also held there.